by Brenda Tassava | Nov 30, 2013 | Entrepreneurship, Marketing, Social Media, Veterinary Medicine
Bash and I took the scenic way into Laceyville (population 379) today, on the way to pick up chicken feed for Bash’s flock. He said, “there’s not much to it—about two blocks and we’re on the other side.” As we drove through this...
by Brenda Tassava | Nov 17, 2013 | Marketing
I think this Volvo Trucks commercial is amazing in so many ways. The execution of the details, in such a simple and elegant manner while leaving a memorable impression. Isn’t this what all marketing strives for? While small businesses like yours might not be...
by Brenda Tassava | Oct 8, 2013 | Marketing, Social Media
Everyone is talking about Google’s latest algorithm change, code named Hummingbird. This tiny little bird is out to change the way search works, so that it’s more in line with the way humans think and talk. “Will it work?”, I asked myself....
by Brenda Tassava | Sep 19, 2013 | Marketing, Workplace Culture
I am completely obsessed with the new Chipotle video. I can’t bring myself to call it an advertisement, because it’s so unique and original that it truly stands apart from traditional marketing. You might be thinking to yourself, “way cool,...
by Brenda Tassava | Jul 21, 2013 | Marketing, Social Media
We all know we should be using social media for our veterinary practices, but the question is: Why? What’s the purpose, and what can you expect from social media? Last week, I reached out to veterinary professionals on Twitter and posed the question,...
by Brenda Tassava | Jun 29, 2013 | Marketing, Social Media
You have a veterinary practice, and you want it to succeed. The bad news? You have to attract business through marketing. The good news? Today, it’s easier than ever with social media and websites. Your website should be the foundation of your practice’s...
